PR campaigns

Web page design
PTA in California – Winter 2021 (CAPTA’s flagship magazine) – I project-manage and edit this publication from start to finish
The Pulse – March 2021 (example of monthly e-newsletter issue)
March is Arts Month (example of an ad-hoc email)
Member Perks – Summer 2020 (quarterly publication sent to all PTA members)
Convention 2021 Save-the-Date postcard (designed by me)
#DiscoverTogether PR campaign promoting Next Generation Science Standards (managed by me)
1. Press release
2. Social media post (one of many)
3. Web page
4. Blog post (one of many)
Get-Out-the-Vote pre-election advocacy campaign (managed and produced by me)
1. Social Media post 1, post 2, post 3
2. Web page
3. Email

Balmoral Resort PR campaign (managed and produced primarily by me)
1. “The Future of Travel” (earned media piece published in Medium.com – ghostwritten by me)
2. Instagram posts and stories by Heather McMeachan (one of five influencers participating in campaign)
3. Peter Greenberg’s Eye on Travel: (paid media promotion on nationwide radio show)
“Transformation begins as old Fashion Mall property becomes Plantation Walk” (earned media piece published on local10.com)

Portfolio